Knauf Use Case

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Floating Triangle

Giving Knauf the competitive advantage by increasing efficiency and positively impacting their sales process.

The thinking

One of the main challenges Knauf faced with their sales process was that they would have to manually produce very large and complex technical specifications for every potential project throughout Australia. This was a problem as this process would often take longer than 80 hours, thus leaving Knauf open to losing potential projects, high overhead, and a siloed way of delivering information to potential customers.

The Knauf engineering team were looking for a change. The solution needed to be easy to use, cater to the engineering and sales teams, produce highly complex technical specifications and be accessible from one single location. Technical specification approvals and legal compliance were also very important factors as the system would be used as a tool for real business and presented to the outside world.

Knauf Project Teaser

Development approach

We used AGILE which is a time boxed, iterative approach to the software delivery and development that would help the software engineers build the solution incrementally with a large amount of flexibility and customer involvement throughout the evolution of the product.

What we did

  • Requirements analysis
  • UI/UX design
  • Graphic Design
  • Software development
  • Database migration
  • System architecture
  • Project management
  • Documentation
  • Training

Core Benefits

  • Save time and overhead on staffing.
  • Increasing conversions through more effective and efficient sales process.
  • Brand consistency and continuity within proposals.
  • Greater accuracy in the development of technical specifications.
  • Consistency within legal compliance and regulation.
  • Controlled proposal and specification process.


"Thus far, Reetek has met or exceeded my team’s expectations at every point and exhibited consummate professionalism. At project set out, their team sought to understand the full breadth and complexity of the project so as to establish a realistic timetable and manage expectations. Then and since, they have continually asked detailed, insightful questions and routinely offered more efficient alternatives to my ideas or added helpful features that I hadn’t even thought to ask for. I would highly recommend their services."

Gregory Suther - Senior Engineering Support Officer